Videos
Besides my passion for UX design, I also love photography and filmmaking. Here are some of the videos I made. Some are personal projects, while others were made while I worked for agencies.

Tokyo Overload
Equipped with full air conditioning, a private pool, 3 on-suite bedrooms, and a spacious open living room kitchen area, Sunshine Bay Residences is an excellent choice for anyone dreaming of their own safe haven.
Dr. Martens - Beijing Concert
Co-designed by the world-renowned architect James Smith, our Bridgewater Joy residences offer top views of the nearby lake Michigan. Perfect for a small family, a professional couple, or anyone looking to set up a home office.
Tokyo Overload
Equipped with full air conditioning, a private pool, 3 on-suite bedrooms, and a spacious open living room kitchen area, Sunshine Bay Residences is an excellent choice for anyone dreaming of their own safe haven.
I believe that great design not only looks good but also solves problems effectively. My approach to UX design focuses on understanding user needs, conducting thorough research, and creating intuitive interfaces that enhance the overall user experience.
In my photography and filmmaking endeavors, I strive to capture authentic moments and convey powerful narratives. Whether it's a breathtaking landscape, a candid portrait, or a compelling brand story, I bring creativity, technical proficiency, and attention to detail to every project.
UX Design: Crafting Seamless and Intuitive User Experiences
In today's digital landscape, user experience (UX) plays a crucial role in determining the success of websites and apps. It's not just about creating visually appealing designs but also about ensuring that users can navigate, interact, and achieve their goals seamlessly. As a UX designer, I specialize in crafting intuitive and engaging experiences that resonate with users and drive business outcomes.
Services Offered:
User Research: Conducting in-depth user research is the foundation of effective UX design. By understanding your target audience's needs, preferences, pain points, and behaviors, I gather valuable insights that inform design decisions. User research methods may include surveys, interviews, user testing, and competitor analysis. The goal is to create user personas and user journeys that guide the design process.
Wireframing: Wireframes are skeletal blueprints that outline the layout, structure, and functionality of a website or app without getting into visual design details. I create wireframes that map out key elements such as navigation menus, content sections, interactive elements, and user flows. This early-stage planning helps identify potential usability issues and ensures a logical and intuitive user experience.
Prototyping: Prototyping involves creating interactive models of websites or apps that simulate user interactions and workflows. Prototypes allow stakeholders to test and validate design concepts, gather feedback, and iterate before final development. Using tools like Adobe XD, Figma, or InVision, I create clickable prototypes that showcase user flows, transitions, and interactions, refining the design based on user feedback and usability testing.
UI Design: User Interface (UI) design focuses on the visual aesthetics and interactive elements of digital interfaces. Building upon the wireframes and prototypes, I craft visually appealing designs that align with your brand identity while ensuring usability and accessibility. This includes designing interface components, typography, color schemes, iconography, and responsive layouts for various devices. Attention to detail in UI design enhances user engagement and reinforces brand trust.
Why UX Design Matters:
Enhanced User Satisfaction: By prioritizing user needs and behaviors, UX design creates experiences that users find intuitive, efficient, and enjoyable.
Increased Engagement: Intuitive navigation, clear information architecture, and engaging interactions keep users on your platform longer, reducing bounce rates and increasing conversions.
Brand Loyalty: Positive user experiences build trust and loyalty, encouraging repeat visits, referrals, and positive reviews.
Business Impact: Well-designed user experiences contribute to higher customer retention, improved conversion rates, and ultimately, business growth and success.
By integrating user research, wireframing, prototyping, and UI design seamlessly into the UX design process, I ensure that every digital experience I create is not just functional but also delightful for users, driving tangible value for your business.
Pleasantview Gem Inn
Not just pleasant on the outside, our Pleasantview Gem Inn properties are especially popular among families. With underground parking and floor-to-ceiling windows, there's no shortage of natural light or space.